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Read more about the article Digital Advertising and the Politics of Ad-Blocking: a Wake-Up Call?
Ad-Blocking: A Bump in the Road for Digital Advertising

Digital Advertising and the Politics of Ad-Blocking: a Wake-Up Call?

  • Post author:Ben McDermott
  • Post published:May 18, 2017
  • Post category:AdTech/Consumer Relationships/Data Privacy/GDPR

As the ad-blocking war rages on, are advertisers beginning to wake up to feedback from their audience? Is this the wrong to make the industry right?… (more…)

Continue ReadingDigital Advertising and the Politics of Ad-Blocking: a Wake-Up Call?
Read more about the article The Marriage of Data Science and Dynamic Creative – Teavaro and Celtra Team Up
All Signs point to Interconnected Retail with Teavaro and Celtra

The Marriage of Data Science and Dynamic Creative – Teavaro and Celtra Team Up

  • Post author:Dirk Rohweder
  • Post published:May 10, 2017
  • Post category:Consumer Relationships/Data-Driven Marketing

Teavaro and Celtra team up to bring dynamic creative and data-led strategy to the implementation of interconnected retail…

(more…)

Continue ReadingThe Marriage of Data Science and Dynamic Creative – Teavaro and Celtra Team Up

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