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Learn the latest trends and news in the digital marketing industry in a world without third-party cookies and changeable environment.

Examples from the retail, telecommunication, leisure and travel, insurance and banking industry will help you to understand the importance of owning your own identity graph. We have elaborated also some examples that show you how recovering abandoned carts and engaging new audiences with personalised messages increase conversion in marketing. Your marketing spend make sense when you have solved identity.

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Mastering Data Asset Management für Unternehmenswachstum.
By Sibilla Ponzoni
26th Mai 2025
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Mastering Data Asset Management für Unternehmenswachstum.
Von Sibilla Ponzoni
26th Mai 2025

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Consumer Relationships
Customer Experience
Customer Identification