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Learn the latest trends and news in the digital marketing industry in a world without third-party cookies and changeable environment.
Examples from the retail, telecommunication, leisure and travel, insurance and banking industry will help you to understand the importance of owning your own identity graph. We have elaborated also some examples that show you how recovering abandoned carts and engaging new audiences with personalised messages increase conversion in marketing. Your marketing spend make sense when you have solved identity.
Featured
Effizient und sicher: Personalisiertes Marketing mit Teavaro & Utiq
By Dirk Rohweder
9th April 2024
Customer Engagement steigern durch die smarte Nutzung von Kundenprofilen
By Dirk Rohweder
10th März 2024
Die ideale First Party Data Strategie in einer "Cookieless Future"
By Dirk Rohweder
7th März 2024
E Mail Trigger Marketing als Teil deiner Customer Journey
By Dirk Rohweder
20th November 2023
Die neue Ära des Datenschutzes: digitales Vertrauen schaffen
By Ben McDermott
5th September 2023
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