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Learn the latest trends and news in the digital marketing industry in a world without third-party cookies and changeable environment.
Examples from the retail, telecommunication, leisure and travel, insurance and banking industry will help you to understand the importance of owning your own identity graph. We have elaborated also some examples that show you how recovering abandoned carts and engaging new audiences with personalised messages increase conversion in marketing. Your marketing spend make sense when you have solved identity.
Featured
¿Cómo recopilar datos de clientes y utilizarlos de manera eficiente?
By Dirk Rohweder
13th febrero 2025
Eficiente y seguro: marketing personalizado con Teavaro y Utiq
By Dirk Rohweder
13th febrero 2025
La estrategia ideal de datos First Party en un mundo sin cookies
By Dirk Rohweder
7th marzo 2024
Trigger email marketing como parte del Customer Journey
By Dirk Rohweder
20th noviembre 2023
La nueva era de la privacidad de datos: construyendo confianza digital
By Ben McDermott
5th septiembre 2023
¿Cómo identificar clientes con soluciones de identidad digital?
By Dirk Rohweder
17th agosto 2023
Customer Data Platforms y Marketing de Seguros: La combinación perfecta
By Daniel Meyer
3rd agosto 2023
¿Cómo aumentar la tasa de conversión de un ecommerce de forma óptima?
By Dirk Rohweder
18th julio 2023
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