CONSENT MANAGEMENT
Create a compliant people-centric consent experience
Move beyond traditional device-based consent systems and step into the future with Teavaro’s people-centric consent management platform. Our platform prioritises a compliant and user-friendly experience by focusing on individual users instead of devices. Key features include:
Multi-Device Consistency:
Users set preferences once and have them apply across all their devices. No need to tediously repeat the process for each device.
Unified Experience Across Platforms:
Whether users visit website or app, their settings remain consistent and streamlined.
Cross Domain Applicability:
User consent settings extend across multiple domains, provided they’re under the same data controller, ensuring a consistent user experience no matter the site.
Server-Side Storage:
With our innovative server-side solution, user settings are stored in the cloud at the profile level, not in the device. This ensures device-independent access and consistent experiences, even if a cookie gets deleted.
Benefits of our people-based platform include a significant uplift in opt-in rates (by up to 10%), uniform user experiences across touchpoints, and a reduction in consent fatigue.
Simplify your online experience with Teavaro – where choices are centred around your customers and not their devices.
Revolutionising User Consent:
Three Game-Changing Benefits of Our Platform
Unrivalled Completeness in ID-Graphing:
1.
Unified Cross-Platform Consent Management:
Dive into a world where user consent is not fragmented by devices, channels, or domains. Our pioneering platform places people at the centre, curating a unified and smooth consent experience across diverse touchpoints. Say goodbye to scattered consents and empower your users with a one-stop-shop for managing cookie permissions. This streamlined approach not only diminishes consent fatigue but significantly elevates the user experience.
Unrivalled Completeness in ID-Graphing:
2.
Robust Server-Side Consent Storage:
Consent integrity is paramount. Our solution securely nestles all consents in the cloud, far removed from the vulnerabilities of user devices. This not only guarantees continuous accessibility for privacy adherence but also lets you closely monitor consent rates. With insights at your disposal, you can now transform the consent experience from a mere regulatory requirement to a trust-building, actionable metric.
Unrivalled Completeness in ID-Graphing:
3.
Bridging the Gap:
Integrated Consent Overview
Typically there’s a glaring disconnect between device-specific cookie permissions and people-based marketing permissions. Our platform, underpinned by your real-time ID-Graph, effortlessly unites these two often-disparate realms. Obtain a comprehensive view of both cookie permissions and marketing consents, collected from all your touchpoints. This unified consent view enables you to precisely determine user reachability across channels and the data categories you can use for personalised marketing messages.
Seamless Consent Integration with the Consent Importer
Modern marketing is built on clear user permissions, and often these permissions reside in varied platforms like CRM systems, lead management tools, or dedicated permission databases. The Consent Importer effortlessly ingests this crucial data. Whether you’re dealing with specific data permissions dictating usable data categories or channel permissions outlining acceptable communication mediums (be it online, email, SMS/MMS, and more), Our tool even accommodates blacklists, ensuring you respect the wishes of those opting out of marketing communications. By anchoring this data to a unique customer identifier, it seamlessly integrates with your ID-Graph, ensuring a comprehensive and compliant approach to user engagement.
Consent Collection Mastery
Engaging with your users in the digital realm demands transparency and respect for their data preferences. Our Consent Collection feature ensures just that. From the very first interaction on your website or app, users are informed and empowered to make choices about the cookies and tracking elements in use. Whether navigating the realm of “legitimate interest” opt-outs or securing explicit user consents, we have tailored solutions. Whether utilising our intuitive consent front-end or integrating a front-end solution of your choice, all user decisions are securely archived in our consent repository. This meticulous record includes consent timestamps, policy versioning acknowledged , and specific permissions either granted or denied . Beyond mere cookie consents, this feature handles marketing permissions, ensuring a comprehensive and compliant user engagement process.
Effortless Consent Revocation
Empower your users with the utmost control over their data preferenctes. Our platform places paramount importance on user rights, ensuring they can effortlessly revoke their consent at any given moment. Through our user-friendly interface, typically accessed via the privacy page, users can review and modify their data permissions. Once a user decides to withdraw consent, our system guarantees that their data ceases to be processed for the specific purpose they retracted authorisation for. In doing so, we prioritise transparency and trust, aligning with the highest standards of data protection and user rights.
Streamlined Consent Renewal
Stay up-to-date and compliant with ever-evolving privacy landscapes. Our platform adeptly manages varying versions of consent, ensuring that as your privacy policies and terms of service undergo significant changes, users are promptly informed and prompted for renewed consent. We understand the importance of consistent user awareness and maintain a proactive approach to consent management. With our system, reconsenting becomes a seamless, user-friendly experience, guaranteeing that both you and your users remain on the same page regarding data preferences and changes.
Instant Consent Retrieval for User-Centric Privacy
Empower your platform with real-time privacy adherence. Through our advanced info pipelines, you can instantaneously retrieve cookie consent details and marketing permissions for every page view, irrespective of it being on the web or within an app. Immediately upon the first page load, we deliver the consent status as key-value pairs directly to the browser’s data storage, all within mere milliseconds. This swift consent retrieval ensures that you can determine which cookies to set or which scripts to run, aligning seamlessly with both your cookie policy and the specific choices of your users. Your commitment to privacy has never been more efficient and user-focused.
Streamlined Consent Distribution Across Platforms
Ensure full compliance in your marketing communications by seamlessly sharing your users’ consents and cookie-permissions across multiple systems. With our Consent Exporter, you have two ways to make this pivotal consent information available to your MarTech and AdTech infrastructure:
Real-time API Integration
Real-time API Integration: Grant immediate access to the up-to-date consent status, allowing for dynamic and precise marketing operations.
Scheduled Data Exports
Scheduled Data Exports: Offer periodic, time-based data exports to systems, ensuring they operate with the latest user permissions at hand.
With these options, you fortify your commitment to user privacy, ensuring that every marketing message aligns perfectly with the user’s choices.
Comprehensive Consent Dashboards at a Glance
Unlock deep insights into the evolving landscape of your users’ consents with our Consent Dashboard. This tool is tailored to provide you with:
Trend Analysis
Trend Analysis: Track the evolution of cookie consents and marketing permissions over different periods, identifying patterns and anomalies
Segmented Insights
Segmented Insights: Deep dive into opt-in rates based on various criteria like customer segments, cookie categories, or acquisition channels.
Audience Reach
Audience Reach: Understand the size and spread of audiences available for marketing outreach across various channels, always aligning with their privacy choices.
Banner Performance Metrics
Banner Performance Metrics: Evaluate the effectiveness of your consent banners and identify opportunities for optimisation.
Actionable Recommendations
Actionable Recommendations: Derive data-driven strategies to enhance the consent experience, ensuring it remains user-centric and compliant.
Stay informed, compliant, and ahead of the curve by leveraging the analytical prowess of the Consent Dashboard.
Real-time Consent Analytics at Your Fingertips
Delve into the granular specifics of consent behaviours with our Consent Analyst. This robust capability provides you with:
Event Logging
Event Logging: Every user consent action is meticulously logged, ensuring no event goes unnoticed.
Unified Analytics
Unified Analytics: Get a cohesive view of all consents, accessible and analysable in real-time.
Deep Search Functionality
Deep Search Functionality: Explore individual consent events by filtering through criteria like consent types, status codes, versions, and more.
Channel & Device Insights
Channel & Device Insights: Understand through which mediums your customers are giving consents, be it different channels or device types.
Consent Evolution Tracking
Consent Evolution Tracking: Monitor the frequency of consent changes, gaining insights into how often users modify their preferences via your privacy page.
With the Consent Analyst, stay informed about your user’s dynamic consent behaviours, facilitating a more adaptable and responsive data privacy strategy.
Consent Monitor
Track your Cookie Consent Trends Deep dive into the intricacies of your cookie consent landscape with our Consent Monitor. Crafted meticulously for clarity and precision, this tool offers:
Time Series Analysis
Time Series Analysis: Harness the power of historical data to understand and predict how your cookie consent rates evolve.
Alert Systems
Alert Systems: Establish bespoke thresholds to generate alerts, ensuring you’re always abreast of notable deviations.
KPI Evolution
KPI Evolution: Closely watch key performance indicators, adapting your strategies in response to emerging trends.
Rich Data Points
Rich Data Points: Analyse the nuances like percentages of consents per type, endpoint, and device. Delve into discrepancies between customer consent rates and those of unidentified visitors.
Consent Revocation Insights
Consent Revocation Insights: Keep an eye on the frequency of consent withdrawals, offering a clearer picture of user trust dynamics.
With our Consent Monitor, ensuring compliance while understanding user sentiments is both straightforward and comprehensive.
The latest material on Consent Management
WHITEPAPER
Identifying the best solution for the cookie-less future of digital marketing in the open internet
By Ben McDermott
According to the latest Marketing Tech Monitor 2024, 68% of companies are planning to adopt Identity Management in the near future.
Are you part of this transformation?