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Turn anonymous visitors
into known, engaged customers.

We recognise and deduplicate users in real time, so your analytics, audiences, and AI run on truth, not noise.

Our hubs:

One identity driven foundation.

Together, Teavaro’s Marketing Identity and Data Activation Hubs form the foundation for privacy proof, AI-ready marketing resolving who your customers are and activating their data in real time across every channel.

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Marketing Identity Hub

It lets brands truly connect with real people, not devices, by resolving identities in milliseconds and activating first-party data everywhere it matters. Server side and privacy by design, the Hub ingests behavioural and transactional signals, anchors them to a deterministic Unified Marketing ID (UMID), and distributes enriched profiles to web, app, email, paid media, analytics, and clean room partners through open APIs.

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Data Activation Hub

It makes first-party data instantly usable across every system and channel without re-platforming or disrupting your existing stack. It connects unified customer identities to marketing, analytics, and media systems in real time, so you can personalise experiences, trigger messages, and optimise spend with the data you already own. Privacy by design and server side enforcement ensure that every activation respects consent and compliance.

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Consent Boost:

People centric consent, built for real-time identity and activation.

Consent Boost is Teavaro’s people centric consent layer that connects cookie consent and marketing permissions to real customer identity. It can be used either as:

• an add on to the Marketing Identity Hub, strengthening identity resolution and activation with consistent, person level consent, or a lightweight, server-side consent management system for organisations that need compliant consent handling without deploying a full CMP stack.

• Unlike device based consent tools, Consent Boost links consent to people, not browsers. Preferences persist across devices, channels, and authorised domains, and are enforced server side in real time.

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The result: less consent fatigue, higher opt-in rates, and consent that is measurable, enforceable, and actionable across the entire marketing stack.

Connect your entire MarTech and AdTech stack without replatforming.

The Connection Library is how Teavaro’s hubs plug into your existing ecosystem. It supports pipeline-based web and app integrations, server to server APIs, event streaming, file transfers, and ready to use connectors so identity and data flow exactly where they’re needed. Whether enriching customer profiles, triggering campaigns in real time, optimising paid media, or syncing analytics and CRM systems, the Connection Library provides flexible integration paths that go live in weeks, not years. No lock-in. No rip and replace. Just precise customer recognition and instant activation across every channel. 

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Everything you need to know before fixing identity at the core
of your marketing stack:

FAQs

What problem does Teavaro solve?

Fragmented identity is blocking growth, efficiency, and AI.

Most marketing stacks track sessions, devices, and cookies, not real people. This fragmentation breaks analytics, wastes media spend, limits personalisation, and weakens AI. In practice, customers research prices, compare services, or explore upgrades while unlogged, but those high-intent signals disappear because the person isn’t recognised in real time. Teavaro solves this by resolving deterministic, first-party identity instantly and making identity and customer data usable across the stack so interactions can be understood, acted on, and measured properly.

Do we need to replace or re-platform our existing MarTech stack?

No.

Teavaro is deployed in weeks, not years, and integrates into your existing MarTech and AdTech stack via open APIs, SDKs, and ready-to-use connectors. There’s no rip-and-replace, no vendor lock-in, and no multi-year transformation project. Because Teavaro is modular and priced for incremental ROI, teams can start with a focused use case, see value quickly, and expand over time without disrupting the tools they already rely on.

How is Teavaro different from a CDP or other identity solutions?

Teavaro is a deterministic identity activation layer, not another system of record.

Unlike CDPs, Teavaro doesn’t centralise everything into another database. It resolves and deduplicates real people in real time and makes identity and data available across your existing stack. Higher recognition comes from combining persistent first-party identification, deterministic matching on first page load, cross-domain identity graphs, and network level identification through partners like Utiq. You fully own and control the identity graph: transparent, measurable, and compliant, without re-platforming or vendor lock-in.

Is Teavaro privacy-safe and compliant with GDPR and other regulations?

Yes: privacy and compliance are built in by design.

Teavaro operates server-side with consent-driven data flows and real-time privacy controls. All identifiers and profiles remain under your control, supported by encryption, auditability, and automated identifier lifecycle management. A built-in governance layer ensures that every activation whether triggered by people or AI—operates within defined privacy, security, and regulatory guardrails, supporting GDPR and other global privacy requirements.

How quickly do we see value and what outcomes can we expect?

Value starts in weeks, with measurable impact.

Once identity resolution and activation are live, teams quickly improve user recognition, analytics accuracy, media efficiency, and personalisation reach. Customers typically see less duplication, higher match rates, and clearer attribution without waiting for long transformation projects. Teavaro reduces media waste through audience suppression, increases conversions by extending recognition beyond login, and provides a reliable foundation for AI by ensuring models work with consistent, compliant, real-person data.

Which companies is Teavaro best suited for?

Teavaro is built for organisations where identity accuracy directly impacts growth.

Teavaro is a strong fit for mid-sized and large organisations with meaningful digital scale, typically 100,000+monthly website visitors where anonymous traffic, weak deduplication, or fragmented journeys limit performance. It’s used by growing digital brands as well as multinational enterprises with tens or hundreds of millions of customers, including multibrand groups and telecommunications providers. Teavaro is less suitable for businesses with very low traffic, minimal first-party signals, or where existing tools already provide sufficient recognition across domains, devices, and touchpoints.

What does implementation look like in practice?

A fast, structured rollout live in weeks, compounding value over months.

Implementation starts with three focus questions: the first use case that matters most, the success metric that defines impact, and which identifiers and systems should receive the Unified Marketing ID (UMID) first. In the first four weeks, Teavaro is deployed server-side under your sub-domain, consent rules and data pipelines are configured, and identity is validated in priority channels. Over the following months, additional channels are activated, identity dashboards are established, and value is scaled use case by use case without disrupting your existing stack.

Why should we trust Teavaro with something as critical as customer identity?

Because identity is our core discipline built under Europe’s strictest privacy standards.

Teavaro was built in Europe, for markets where customer data is treated as a critical corporate asset and privacy regulation is non negotiable. We combine thought leadership in identity led marketing with deep, hands-on implementation experience across highly regulated industries, including telecommunications and large multi brand organisations. Our platform is enterprise grade by design: secure, scalable, and privacy-first while still giving marketing teams the agility to move fast. We don’t monetise or resell customer data, and we don’t hide logic behind black boxes. Instead, we help organisations build and operate a trusted identity layer they fully own.

 

How is Consent Boost different from a traditional Consent Management Platform (CMP)?

Consent Boost is people-centric and identity native, while traditional CMPs are device centric.

Most CMPs manage consent per browser or device. Users must repeat choices across devices, apps, and domains, and consent enforcement often depends on client side cookies that can be deleted or blocked.

Consent Boost manages consent at the person level, linked directly to Teavaro’s real-time identity graph. Consent preferences persist across devices and channels, are stored securely server side, and are enforced consistently in real time. Cookie consent and marketing permissions are unified into one actionable consent view, making compliance easier to enforce and consent performance fully measurable.

Consent Boost can act as a lightweight alternative where full CMP complexity is not required.

See how teams recognise more customers.

One identity layer.
Two ways to activate it.